Sports Media Article and Commentary 6 - October 26
“The Changing Tides of Olympic Sports Coverage” - Helene Elliott, Nieman Reports (2023) https://niemanreports.org/the-changing-tides-of-olympic-sports-coverage-with-helene-elliott/ Veteran journalist Helene Elliott reflects on her 47-year career covering 18 Olympic Games and how technology, access, and storytelling have transformed sports media. My thoughts - Helene Elliott’s reflection on decades of Olympic coverage feels both nostalgic and forward-thinking. She writes with the calm authority of someone who’s seen every evolution in media firsthand. Her insight on adapting to new technology and athlete storytelling underscores how flexibility keeps journalism alive. Elliott’s voice is humble yet confident, valuing integrity over novelty. I admire how she treats change not as a threat but as an opportunity to grow. Her balance of wisdom and curiosity feels like mentorship through prose. Reading her work made me appreciate that a writer’s brand isn’t static - it evolves alongside t...